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Psychographic data can enhance how businesses understand their customers.

Using psychographic data to predict, prevent and combat customer churn

October 23, 2018 | Kevin Cancilla

Psychographic data is valuable for subscriptions-based businesses to analyze.

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Guest blog: the prospects for premium OTT

October 3, 2018 | Vindicia Team Blogs

In this guest blog, Nick Thomas, Associate Director at MTM, discusses MTM’s recently published research report entitled “The Prospects for Premium OTT: Industry Perspectives on the Evolution of the Global Market”.

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What are the prospects for premium OTT services across the globe?

September 12, 2018 | Kevin Cancilla

Vindicia has commissioned research consultancy MTM to explore the development of premium OTT services across four global regions: Western Europe, USA, Latin America and Asia Pacific.

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Vindicia Named to Constellation Shortlist of Top Vendors for Smart Services Digital Monetization

August 29, 2018 | Kevin Cancilla

Vindicia has been named to Constellation Research’s Shortlist of top vendors for Smart Services Digital Monetization Platforms in Q3 2018.

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Using data intelligently can improve every phase of the Subscription Lifecycle.

Subscription intelligence: Leveraging data across the subscription lifecycle

August 14, 2018 | Michael Isaacs

When and how can you best leverage your subscription data?

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A growing number of consumers may soon have the option to pay for subscription packages that eliminate ads.

Can subscriptions replace ads for publishers?

July 18, 2018 | Kevin Cancilla

A growing number of publishers are considering ad-free, premium subscription services.

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Beyond email – engage with customers in context

June 20, 2018 | Liam Maxwell

To have meaningful and positive customer experiences, subscription businesses must evolve their customer communications strategies beyond email to support the channels their customers prefer, and to bring interactive context to the dialog.

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Vindicia earns Card Not Present Judges Choice Award for “Best Subscription / Recurring Billing Solution”

May 29, 2018 | Kevin Cancilla

We are pleased to be recognized by the Card Not Present (CNP) Awards, earning the Judges Choice for “Best Subscription/Recurring Billing Solution” for our CashBox and Select solutions.

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GDPR: it’s all just part of how we do what we do

May 24, 2018 | Doug Smith

GDPR is about to become the law of the land in the EU. At Vindicia, we’ve designed our platform and policies to help our merchants meet their regulatory obligations efficiently and with minimal burden on their business models.

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Nonprofits attract more donations through messaging. Subscription businesses can do the same.

One tip for preventing churn: Make your customers feel like members

April 3, 2018 | Kevin Cancilla

Nonprofits use language that makes their donors feel integral to operations. Subscription businesses can do the same.

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