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Interaction design can make the payment process that much easier for customers.

Incorporating voice and 3-D to create a subscription billing user interface design that minimizes churn

May 17, 2018 | Kevin Cancilla

Voice, VR and AR are the future of user interface design. Subscription businesses should consider how to incorporate these elements into their products and platforms.

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Publishers have seen a surge of paying online readers.

Huge rise in willingness of Americans to pay for online news

May 7, 2018 | Kevin Cancilla

Americans are more willing than ever to pay for online news.

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This year's Mobile World Congress, held in Barcelona, Spain, ran from February 26 to March 1.

What’s new from Mobile World Congress 2018

May 2, 2018 | Kevin Cancilla

The most interesting part of this year’s Mobile World Congress was the promise of 5G internet speeds.

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Subscription business models are growing in the video game industry.

Game over: Digital subscriptions are the future for video games as physical disc sales fade

April 25, 2018 | Kevin Cancilla

Video game subscriptions are the becoming the new normal.

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Nonprofits attract more donations through messaging. Subscription businesses can do the same.

One tip for preventing churn: Make your customers feel like members

April 3, 2018 | Kevin Cancilla

Nonprofits use language that makes their donors feel integral to operations. Subscription businesses can do the same.

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The new revenue recognition guidelines – remember the Y2K bug?

February 12, 2018 | Michael Isaacs

Prophets of doom envisioned catastrophic Y2K scenarios ranging from a banking collapse to nuclear reactors going haywire. Is the same true for the new FASB/IASB revenue recognition accounting standards?

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New revenue recognition standards and the prophets of doom

January 17, 2018 | Michael Isaacs

The prophets of doom are enjoying a payday with the new FASB and IASB revenue recognition standards. However, a new white paper argues that the regulations will not necessarily force all companies to undergo dramatic change.

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Successfully monetizing online media requires a varied approach.

Partnering with publishers: New ways to market subscriptions

July 26, 2017 | Kevin Cancilla

Media outlets have started recommending subscriptions in addition to or in lieu of traditional products, providing benefits for both parties.

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Excellent customer service is proactive and accepts feedback.

Adapting customer service to the subscription billing landscape

July 20, 2017 | Kevin Cancilla

Subscription services shouldn’t overlook the importance of excellent customer service. The right strategy re-engages subscribers, prevents churn and can even lead to better product solutions.

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Revving up for the new revenue recognition guidelines

June 28, 2017 | Michael Isaacs

New accounting guidelines set by the FASB and IASB will change the way subscription businesses recognize revenue. Implementing the new guidelines will require changes in accounting processes, policies and systems.

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