Subscription Billing Blog

Modern consumers have shown an increasing attraction to OTT virtual payTV providers.

vMVPDs pick up millions of customers as pay-TV providers lose 130,000,000

January 2, 2018 | Kevin Cancilla

The fortunes of legacy payTV providers are trending down as those of virtual OTT players have exploded upward.

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Disney and MGM are launching targeted subscription platforms.

One thing to consider when targeting niche streaming audiences

December 18, 2017 | Kevin Cancilla

Inspired by Disney, many entertainment companies may decide to create their own subscription-based streaming platforms.

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A record-breaking number of viewers will likely stream the winter games next year.

Innovations are shaping the way consumers view major sporting events

December 11, 2017 | Kevin Cancilla

TV stations, telecoms and service providers are creating new ways for consumers to watch live sports.

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Streaming music companies must be even more innovative in 2018.

Streaming music subscriptions are up – how should companies react in 2018?

November 30, 2017 | Kevin Cancilla

Streaming services haven’t killed the music industry like many people thought they would.

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Netflix is losing old shows while promoting its original content.

Is Netflix abandoning its roots?

October 17, 2017 | Kevin Cancilla

In the Hulu vs. Netflix battle, the latter company appears to be taking an interesting strategy.

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Telcos have recently taken two approaches to the OTT issue.

OTT partnerships vs. independent products: Which is better?

September 27, 2017 | Kevin Cancilla

Over the past two years, telcos have realized they can’t let the OTT market take away subscribers and saturate their infrastructure. The two approaches they’ve taken in response each have their pros and cons.

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Succeeding with OTT content in foreign markets

March 7, 2017 | Kevin Cancilla

The over-the-top content market is still going strong and reaching wider than ever before.

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How much will subscribers pay for OTT content?

February 28, 2017 | Kevin Cancilla

Two surveys revealed how OTT customers feel about exclusivity and price.

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How does quality relate to value when it comes to OTT content?

July 12, 2016 | Vindicia Team Blogs

Value is about quality and convenience. If a business lacks in one area, customers will likely cancel their subscriptions and head somewhere new.

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Streaming devices rise as more homes consume OTT content

March 8, 2016 | Vindicia Team Blogs

More than half of American homes have at least one device capable of streaming over-the-top content, according to research by The NPD Group.

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