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“Free” subscriptions? Why subscription businesses must be careful in marketing and operations

September 12, 2016 | Vindicia Team Blogs

Julep, a beauty box subscription service, was accused of inadequately informing customers about its payment terms.

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TV networks are reducing ad time for viewers. Should online video follow suit?

September 12, 2016 | Vindicia Team Blogs

Several broadcasting companies are reducing ad time to increase their number of viewers.

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Where did people watch the 2016 VMAs?

September 6, 2016 | Vindicia Team Blogs

Fewer people watched this year’s VMAs on television, but many more watched the event online.

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Uber sees the advantage of subscription billing

September 2, 2016 | Vindicia Team Blogs

Uber is testing a subscription service that lets users ride at a flat rate.

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Clear Illustration of Costco-Amex Impact on Subscription Renewals

Clear Illustration of Costco-Amex Impact on Subscription Renewals

August 29, 2016 | Doug Smith

Over the past two months, we’ve fielded a lot of questions about…

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Who’s to blame for the drop in NBC viewers?

August 26, 2016 | Vindicia Team Blogs

Now that the games in Rio are complete, there’s a lot of talk about viewership, millennials and NBC Universal.

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Mother Jones shows the true cost of quality journalism

August 22, 2016 | Vindicia Team Blogs

In a transparent appeal, Mother Jones explained how its subscription billing platform directly contributes to the quality content it provides. 

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Traditional TV subscription rates fall as online video is expected to increase

July 29, 2016 | Vindicia Team Blogs

It seems more customers are navigating away from traditional television services, regardless of whether they use cable or satellite.

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IoT networks should emphasize value

July 28, 2016 | Vindicia Team Blogs

The Internet of Things continues to expand, and several telecommunications companies are working to make it easier to adopt these products and integrate the IoT into daily business operations.

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What’s the impact of Costco switching out 80+ million Amex credit cards on subscription retention rates?

July 19, 2016 | Doug Smith

As of June 27th, Costco no longer accepts American Express. The change…

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