Subscription Billing Blog

Big data and AI help companies better predict customer preferences.

Minimizing churn by anticipating customer preferences

May 10, 2017 | Kevin Cancilla

Subscription businesses should focus heavily on collecting and analyzing data from both current and potential customers to design better products.

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Subscriptions for online play help video game companies provide better offers for their customers.

Nintendo toys with free trials – should you?

April 27, 2017 | Kevin Cancilla

Nintendo will begin charging a subscription for its online service a few months after the release of its latest console. The announcement has fans upset but makes sense for Nintendo’s larger goals.

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Innovating old products helps subscription services attract more customers.

Companies revamp past services with subscriptions

April 20, 2017 | Kevin Cancilla

Cadillac Book subscribers can rent luxury vehicles, while YouTube TV customers get live cable content.

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The 3 biggest takeaways from Google’s subscription billing shift

April 13, 2017 | Kevin Cancilla

Businesses can learn three lessons from the way Google implemented a simple shift in subscription payments.

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The cloud service market will continue to grow over the next three years.

Targeting the future: How cloud services should approach 2017 and beyond

April 3, 2017 | Kris Nagel

Spending on cloud services will increase through 2020, but most of the focus will be on infrastructure, not software.

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Subscription billing allows IoT providers to increase profits and innovate their products.

Innovating IoT solutions with subscription billing

March 30, 2017 | Kevin Cancilla

A subscription billing model takes into account the ongoing nature of IoT services.

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Publish – Digitally – or Perish

March 23, 2017 | Michael Isaacs

The publishing industry is in trauma. The widespread availability of online free news has decimated its traditional revenue sources. Publishers need to transform to digital to give themselves a fighting chance to succeed.

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Subscription-based app revenue skyrockets in 2016, indicating promise

March 21, 2017 | Robert Garcia

The App Store saw great sales in 2016, indicating a bright future for the subscription app market.

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