- TECHNICAL CENTER
Value is about quality and convenience. If a business lacks in one area, customers will likely cancel their subscriptions and head somewhere new.
Subscription billing and other concepts help customers determine which SaaS product is worth their time and money.
The most valuable skill for IoT employees to have is the ability to empathize with their customers.
Businesses that generate revenue through subscription billing should make note of changes at Apple and Google and use them as a starting point to brainstorm how they can better provide value to their customers.
Early adopters will propel the IoT and IIoT market, and providers should use subscription billing to help businesses adopt this technology.
IoT businesses should be careful not to take too many cues from Silicon valley.
It seems even British lawmakers understand the benefit of converting to a subscription billing model.