Subscription Billing Blog

How much will subscribers pay for OTT content?

February 28, 2017 | Kevin Cancilla

Two surveys revealed how OTT customers feel about exclusivity and price.

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Using customer experience to support acquisition and retention

February 23, 2017 | Kevin Cancilla

The customer experience transforms a new customer into a recurring one.

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Music goes further digital as streaming and subscriptions rise

February 21, 2017 | Kevin Cancilla

Artists themselves have caught on to the fact that streaming music isn’t going away, and it seems the entire industry has, too.

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The relationship between customer acquisition and reduced churn

February 16, 2017 | Kevin Cancilla

Reducing churn is a key priority, and this goal might actually relate closely to customer acquisition.

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IoT needs a business model as revolutionary as its tech

February 14, 2017 | Kevin Cancilla

IoT companies need to adapt their business models to suit the devices and their customers.

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How to succeed with a SaaS business model

February 9, 2017 | Kevin Cancilla

To succeed on a SaaS business model, companies have to put their customers first.

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Three reasons to focus on involuntary churn

February 7, 2017 | Mark Bishop

Businesses using subscription billing should focus on minimising involuntary churn to preserve profits and a seamless customer experience.

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Strategies to attract new subscribers

February 2, 2017 | Kevin Cancilla

Numerous businesses saw declining revenues and new subscribers last year. To combat this trend, companies should re-evaluate their acquisition strategies.

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